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Brand Discovery Workshop Form
SEO Driven Statement : Strapline
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Short Summary Sentences: Brand Statements
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Short Form: Business Profile
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Long Form: Business Profile
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Paid Advertising:
The Four Reasons
If you're in XX and looking for new kitchen doors, you MUST talk to Interiors by Haroys. Here's why...
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Reason 1:
Reason 2:
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Reason 3:
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Reason 4:
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Visit our website and be inspired!
Content Marketing
Tone of Voice
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Audience Profile - The Typical Customer
Life stage:
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Typical age range:
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Property style:
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Average Household Income:
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Motivations:
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Concerns:
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Brand Discovery Workshop Prompts -
Questions
What do you stand for?
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If you could only use three words to sum up your business, what would they be?
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What matters most to the business?
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How do you want clients to feel?
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What will you never compromise on?
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What are you famous or renowned for?
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Why should the consumer choose you?
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What’s your most significant USP?
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What is the typical price of a kitchen makeover?
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% of Modern v Traditional doors sold?
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Key competitors
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Closest profile/s to your business (who they most quote against)
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Collateral
Door Suppliers & Partners
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Advertising & SEO -
Locations
Primary Locations
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Secondary Locations
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Submit
